Business, Technology, Information
Business, Technology, Information
Business Started
1st of January, 2018
(6 years 4 months old)
Assets Included in the Sale
- Primary domain and all site content/files
- Social media accounts/pages (Twitter, LinkedIn)
- Contractor introductions
- Stripe Accounts
- Email list (23,500 subscribers)
Listing Details
Launched initially as a newsletter in 2018, this business has evolved into a comprehensive information and data product tracking the fastest-growing companies in the EU tech space, delivering high-value, difficult-to-access data through a yearly subscription model. This data is highly valuable for founders, operators, and investors who are keen to stay ahead in the rapidly changing tech landscape and find companies to partner with, sell to, or invest in. The business has a proprietary process to scrape, research, clean, and structure this data every week, adding more utility to the growing database every week.
Since transitioning to this subscription-based model in May 2023, the business has demonstrated promising early metrics, adding ~$800 in net new MRR every month and including a low churn rate of 2.47%.
The dual nature of the business—combining a growing newsletter with a subscription service—provides a diversified revenue base and reduces risk. With an average customer value estimated at $300 and a growing reputation, evidenced by mentions in prominent outlets like the State of European Tech, or the Venture Stories podcast, the business is well-positioned as a burgeoning authority in the EU tech news sector.
The revenue generation is primarily through annual subscriptions, which constitute 77% of total income, showcasing the strong customer commitment and the value perceived by the subscribers. This is supplemented by 21% from website and newsletter sponsorships and 2% from one-time purchases of info products. The business enjoys impressive net profit margins of 61%, reflecting efficient operations and a strong market fit. With 83% of website traffic sourced organically, the business benefits from high search engine visibility and credibility, reinforcing its potential for sustained growth and further expansion as a leading platform in the European tech information space.
*The Buyer will be required to have a legal entity in the country where the Stripe account is located to purchase the business.
Earnings
Site Traffic
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Expanding to other geographies such as USA, LATM, APAC
- Expanding to specific industries by going deeper on AI, crypto, fintech, etc.
- Increasing prices
- Adding a job board for European tech
- Tracking companies that are yet to be funded
- Charging companies to be featured at the top of the list
Risks
- Google algorithmic changes could cause traffic to fluctuate.
- Subscription services require customer service and the ability to stay on top of the subscribers requests.
Work & Skills Required
- Approving the data the freelancer has researched and structured
- Uploading the data to the live database
- Putting together the newsletter every week
- Emailing customers once per month letting them know new data has been added
Seller Support Includes
The Seller is willing to offer 90 days of email support and/or calls to ensure a smooth transition for the Buyer. This also includes 10 hours of engineering time as well from the engineer who helped build some features.
Reason for Sale
The Seller would like to explore other opportunities.
Other Information
Work Required Per Week: 3 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Other
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